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What is fascinating to me, working in this industry, are brands that have a long heritage and history, but without jeopardising their will and potential for creativity, or renewal. Eton Shirts, the Swedish Shirt maker brand has been around since 1928, and has not failed to reinvent nor adapt. Eton Shirt’s superiority is its specialisation, […]

The Scent of Spring
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What is it about Spring that makes us look into the future? The strong connection to nature and our surroundings transformed to higher heights with all the vibrant scents and percolating colours around. I don’t even mind the grey, or the rain, it’s all part of the same thing – regeneration and growth. Spring to […]

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It definitely feels like Christmas in London, if not only for the cold weather and the increasingly shorter and grey days. London is lit with beautiful Christmas lights with stores dressing the windows to their best and gifts being bought in earnest. After a long morning at home planning my holidays ahead, I had a long […]